Virtual Conference [RECAP]
MARKETING on a BUDGET BOOTCAMP
Note: this conference was held May 20, 2020
“When times are good you should advertise, when times are bad you MUST advertise.”
Times are tough right now for both funded and non-funded companies. However, during these uncertain times, it’s more important than ever to continue marketing your brand.
This is why Startup Boston broke down multiple marketing strategies - both old and new - during this FREE, day-long bootcamp.
Our hope is that this marketing bootcamp will empower you and your team to try new marketing methodologies, measure results, and help you think “outside of the box” during this time of uncertainty when budgets can be tight.
How to Create Engaging Social Media Content

With 3.5 billion active users on social media, how can you create content that makes your brand stand out from the crowd? During this interactive session, we'll break down a few tips and tricks you can utilize to generate the results you're looking for.
Jackelyn Dacanay
Marketing and Brand Developer
How to do Paid Digital Ads

Digital advertising is perhaps the easiest - and most affordable - way to get in front of your customers. Join us to learn how to run ad campaigns with limited marketing dollars that deliver great ROI.
Eileen Chow
Digital Marketing Manager, Zerto
Creating the Best SEO Strategy for Your Brand

4.4 million blog posts are published every single day. During this interactive session, you'll learn how to create an SEO strategy that will help get your content found by the right people.
Shannon Murphy
Content Strategy & SEO Consultant
How to Create Content that Closes

Everyone knows that you need content - but what content will give you the most “bang for your buck?” Join us for a conversation centered around figuring out which content you should focus on, how to tell if it's working, and what to do if it's not.
Jibran Malek
Marketing Director, Grapevine
How to Make Podcasting Work for You

A lot more goes into podcasting than buying the right equipment and inviting awesome speakers. During this interactive session, we'll peel back the curtain on how to produce a podcast with compelling content.
Lindsey Christensen
CMO, thoughtbot
How to Get More Conversions without
Increasing Web Traffic

Sometimes the solution isn't increasing marketing spend - it's optimizing your website to increase conversions. Join us for an eye-opening conversation on what you can do to generate more leads - without spending ad dollars.
Pardees Safizadeh
Founder & CEO, Albaloo
How to Get More Deals with Existing Customers
Rather than invest marketing dollars into acquiring new customers, you can reinvest in your current clients. During this interactive session, we'll chat about the messaging you should use - and the best marketing levers to pull for cross-sell and upsell opportunities.

Liz Gill
Director of Customer Marketing, Buildium